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Savvy solutions in the wine business

Envision marketing strategies for wine producers
Creation of promotional events to showcase Italian wines
Implementation of tailor made sales incentive programs
Assistance to distributors in sales team training

Your guide to the Italian wine trails

Development of courses: Courses and tastings for wine lovers, focusing on native grape varieties
Selection service for enotecas and restaurants, featuring rare wines
Tour organization for curious travelers, in search of wines and gastronomic specialties

Featured

Harvest in Italy

The harvest period is a tribute to diversity in Italy. It is exactly during the phase of fruits maturation and grape harvest that it’s possible to notice the extraordinary diversification of Italian grape production. There

New wines in Marco’s collection

The LEGAMI Team loves to tour all of Italy’s wine regions. We're deepening our knowledge of the wines from Alto Adige. During 2017 summer we visited many producers in the Isarco valley, tasting mainly wines obtained from

Legami team wine selection lectures
wine press Meininger's Wine Spectator Wine Enthusiast
Locorotondo Apulia vineyards cardone #sentieridivino #collezionelegami
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#sentieridivino #collezionelegami wine selection champenoise
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wine tour travelers Piedmont #sentieridivino #500
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Associazione Legami

Promotion, Communication and Education

LEGAMI is based on a profound knowledge of overseas markets, consumer trends, distribution systems, and Distributors requirements.
LEGAMI helps Importers to find strategies that minimize transportation and distribution costs.
LEGAMI cooperates with Distributors to create effective, customized marketing materials and sales incentive programs, such as wine dinners, tasting sessions, lectures, and sales team training.

Marco Negro

Biography

I’m Italian and I’m passionate about wine.
I have a strong love of my land and enjoy sharing the beauty and the emotions of Bella Italia.
I have a talent for connecting people and for finding solutions.
I have matured professional experience in marketing, commerce, and communication.

Combining these things, led me to create Associazione LEGAMI in order to:

  • Provide savvy advice and practical solutions for your Italian wine promotion
  • Be your guide on the Italian wine trails

Recent post

  • Vigneto di Botticino con Marco Negro e produttore Franzoni

Sentieri di vino – the wine Botticino D.o.c.

Botticino, a tiny corner of Brescia, in Lombardia, is renowned for it's fine marble, used to build prestigious monuments all over the world. However, the area has also had significant importance for wine production, since

  • #italian_wines #legamivini

Talking about Italian wines in Russia

Eventually, the editorial staff of BAROLO & CO has entrusted me with the task of writing an article to analize the export of Italian wine towards the market I know best: Russia. Monthly I visit

Nizza D.o.c.g. for the first time at the top

For the first time a wine Nizza D.o.c.g. reaches the top of the ranking of the 100 best Italian wines, compiled by the prestigious American magazine WINE ENTHUSIAST. Specifically, we are talking about Nizza D.o.c.g.